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India: LERROS India launches the rich new spring/summer 2009 collection

LERROS India , popular German apparel brand, famous for their wide trend-setting range of designs, has launched its new Spring Summer 2009 collection. The collection is made up of Spring styles with vintage and city-sleek colors, swank modern accents and superior quality.

LERROS's Spring/Summer 2009 collection will retail from Rs. 799 onwards. The Spring 2009 line features a fresh combination of vintage-inspired colors and designs for Women and Men. The Collection's independent styles and forward colors are consistent with the company's focus on making the perfect outfit for every occasion. LERROS's newest season continues to deliver on style and function. "The pieces in this collection exude a bold and fun loving appeal staying true to LERROS's original design concept. This season held a lot of inspiration for us, says Mr. S Ramprasad, CEO LERROS INDIA, We were inspired by our favorite spring and summer festival season essentials and summer holiday favourites such as denim shorts, printed vests, hoodies and cargos are updated into patchwork-checked fabrics and dip-dyed finishes for that 'hanging out on the Beach' look with the casual cotton cargo 3/4th for the most brave out there.." The collection takes a new direction, fusing the classic all-Indian preppy look with urban sportswear influences to create a sharper, more contemporary feel shirts and sweats are updated with fresh re-worked and de-constructed graphics whilst styling them with technical jackets, slim chinos and formal shorts, offering a modern twist to a classic look. Fusing casual and formal elements, this collection draws inspiration from an eclectic mix of influences. The dominant candy-bright palette is updated with a sleek background set against grey sportswear and neutral chino-style trousers. Key pieces include flat fronted formal shorts and button-down shirts. Accessories are paramount to this look with bright colors and fine detailing all working together to accentuate this silhouette. Shorts are key to this trend and are offered in patchwork, bold colored checks and loud printed beach and board styles. The palette is softened with the introduction of washed brights adding a mature and vintage feel to this statement trend. Cut and sew detailing adds interest to jersey and outerwear pieces alike. At last, those who prefer the LERROS casual fashion style can enjoy it all year round.

 

Added: February 10, 2009 Source: Agencies

 

 

 

 

 

     

Highlights of the Foreign Trade Policy

The Hon’ble Union Minister of Commerce & Industry, Government of India, had announced the Foreign Trade Policy on 8th April’05. Some of the Salient Features / Highlights of the proposals pertaining to Textile Industry in general and Handlooms in particular are. >> More

 

Salient features / Highlights of the Foreign Trade policy

 

Modern Processing Houses

The Indian Home Textile Industry has access to excellent infrastructure facilities and uses the latest technology and machinery.

Many manufacturers have set up state-of-the-art modern processing houses to roll out large volumes of high quality products to meet the international market demands and expectations. Needless to say that India’s Textile Exports have grown exponentially over the last decade.

Eco- Friendly Dyes: Use of Azo-Free Colours

The manufacturers in India are well aware that AZO free colours and dyes should be used. India has discarded the usage of banned materials in the dyeing process with safe substitutes, to ensure eco-friendliness of the products manufactured by the industry.